改编自牛津大学出版社原版教材,单元结构和练习设计环环相扣,层层递进,以英语读写所需的各项基本技能贯穿始终,以写作任务产出为导向;该课程基于混合式教学理论和翻转课堂教学方式,体现了信息化时代下,英语教学的新趋势;通过此课程的学习,学生可学到原汁原味的地道语言,培养跨文化交际能力及批判性思维,并拓展国际视野。
此外,此套教程特邀国内一线教学专家添加了语言技能微课讲解,并针对单元主题,增加了体现中西文化对比的中国文化阅读和翻译素材,增补了有趣、多样的相关练习(增补后的内容稍后会陆续添加)
UNIT 1 Marketing
Q: Why does something become popular?
READING 1: Unusual Ideas to Make a Buzz
Reading Skill: Identifying the main idea of a paragraph
READING 2: How Do You Decide?
Vocabulary Skill: Word families
Writing Skill: Writing a descriptive paragraph
Grammar: Present continuous
Unit Assignment: Write a descriptive paragraph
UNIT 2 Psychology 18
Q: How do colors affect the way we feel?
READING 1: How Colors Make Us Think and Feel
Reading Skill: Getting meaning from context
READING 2: The Importance of Color in Business
Vocabulary Skill: Suffixes
Writing Skill: Brainstorming
Grammar: Future with will
Unit Assignment: Write a proposal for a business
UNIT 3 Social Psychology
Q: What does it mean to be polite?
READING 1: Being Polite from Culture to Culture
Reading Skill: Identifying supporting details
READING 2: Answers to All Your Travel Questions
Vocabulary Skill: Prefixes
Writing Skill: Supporting your main idea with examples
Grammar: Subject-verb agreement
Unit Assignment: Write a paragraph with supporting examples
UNIT 4 Sociology
Q: What makes a competition unfair?
READING 1: Money and Sports
Reading Skill: Taking notes
READING 2: The Technology Advantage
Vocabulary Skill: Using the dictionary
Writing Skill: Writing an opinion paragraph
Grammar: Modals
Unit Assignment: Write an opinion paragraph
UNIT 5 Business
Q: What makes a family business successful?
READING 1: Family Unity Builds Success
Reading Skill: Skimming
READING 2: The Challenge of Running a Family Business
Vocabulary Skill: Using the dictionary
Writing Skill: Unity in a paragraph
Grammar: Comparative and superlative adjectives
Unit Assignment: Write a plan for a family business
UNIT 6 Information Technology
Q: Do you prefer to get help from a person or a machine?
READING 1: Memo to Restaurant Servers
Reading Skill: Identifying the author’s purpose
READING 2: I Hate Machines!
Vocabulary Skill: Using the dictionary
Writing Skill: Describing a process
Grammar: Infinitives of purpose
Unit Assignment: Write a paragraph describing a process
UNIT 7 Environmental Studies
Q: Is it better to save what you have or buy new things?
READING 1: Think Before You Toss
Reading Skill: Identifying fact and opinion
READING 2: In Praise of the Throwaway Society
Vocabulary Skill: Phrasal verbs
Writing Skill: Using sentence variety
Grammar: Simple past and past continuous
Unit Assignment: Write an opinion paragraph
UNIT 8 Public Health
Q: How can we prevent diseases?
READING 1: Flu FAQ (Frequently Asked Questions)
Reading Skill: Synthesizing information
READING 2: Watching Over the Health of Millions
Vocabulary Skill: Collocations
Writing Skill: Writing an explanatory paragraph
Grammar: Adverbs of manner and degree
Unit Assignment: Create an FAQ (Frequently Asked Questions) page